Rio: Bebida original ou falsificada? Cartilha ensina como descobrir

outubro 2, 2025

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Após registros de mortes suspeitas por intoxicação causada por bebidas adulteradas em São Paulo e Pernambuco, a Associação Brasileira dos Promotores de Eventos (Abrape), em parceria com a Secretaria Estadual de Defesa do Consumidor, lança nesta terça-feira uma cartilha de orientação ao público.

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O material reúne os sete erros mais comuns cometidos por falsificadores e traz recomendações para que os consumidores possam identificar sinais de adulteração, desde a análise da tampa até a escolha do local de compra. A cartilha também alerta para a importância do descarte adequado das embalagens, a fim de evitar que garrafas sejam reutilizadas.

Confira os sete erros mais frequentes dos falsificadores:

Tampa: lacres imperfeitos, borrados ou com vazamentos são indícios de fraude. No caso de destilados, o selo do IPI deve estar em papel-moeda no topo.

Nível do líquido: garrafas do mesmo rótulo devem ter o enchimento padronizado. A presença de detritos não é normal em destilados (exceto em bebidas mistas ou compostas).

Rótulo: erros de grafia e baixa qualidade de impressão são sinais de falsificação. O rótulo deve conter registro no Ministério da Agricultura.

Garrafa: embalagens com arranhões, más condições ou sinais de reutilização merecem atenção.

Preço: valores muito abaixo da média podem indicar adulteração. A recomendação é priorizar vendedores de confiança.

Aparência: tampas amassadas, cores desbotadas e líquidos turvos são características comuns em produtos ilegais.

Local de compra: a procedência é fundamental. A orientação é valorizar estabelecimentos de boa reputação.

A Abrape reforça que a prevenção depende tanto da fiscalização quanto da atenção dos consumidores, que podem contribuir denunciando práticas suspeitas e evitando a circulação de embalagens reaproveitadas.


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